No Show Me Da Money

I'm doing some training for work and came across an interesting statement in regards to technical information:

"..If the quality isn't acceptable to end users, no drop in cost will matter."

In the course of the last few months, I've been soaking up information from this world of technical information and usability.

I suppose the main reason companies do anything is to save money, purely because they make money, fuel the economy and allow me to live comfortably.

So I find it interesting that even though there may be a consideration when building documentation to budget it appropriately, it's also very important to remember that to the end user, it's not the quality of the paper or the colour vs black&white in the materials, it is truly about the quality of the content.

And even if you can say well, we used to charge you $20 and now we only charge you $10, it actually STILL won't make them a happier or more satisfied customer if the content does not help them.

It's an interesting shift - and also a fine line - between usability thinking and marketing thinking.

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I'm baaaack!

Hard to believe that last entry was almost three years ago! Many moons ago, I set this blog up to chronicle our journeys. Once we were grounded a bit more, it kind of lost its way. I spent some time working on my writing offline, taking on different projects and working full time as a technical writer. It was difficult to keep this blog up. Not for any real reason I can articulate. Just had my words redirected to other avenues for awhile. But, I'm pleased to say, after over a decade away, we are back in the UK, living and re-experiencing a place we enjoyed in the mid-2000s. Social media has certainly changed the way we look at blogs. I'm excited to navigate this new world, explore just what people post, what people read. What's better on one of the many new platforms and what's still appropriate for good old fashioned blogosphere. For now, here's a peek at where we're staying -- in a pretty little village just outside of Oxford. A temporary home ...

Room with a view

We've been in our new home for 10 weeks nos and it's feeling more like home than ever. Every day, I sit down at my desk to the most inspiring view. A collection of stories is building. This space makes it easy to gather my thoughts. I've been consumed with a few work projects and am looking forward to collecting my thoughts soon. Writers club is still going ... I was on a bit of a hiatus but hope to get into my routine for fall. For now, boat gazing is helping.

Written words

I've taken 2013 to develop my craft offline. I'm slowly realising that there is value for me to put words down on a regular basis that potentially do not fit the online space. I'm still living a life if discovery, still leading a life filled with a focus on change and new adventures. I hope to eventually share here, find a way to come back to this space with a fresh perspective. The second half of 2013 may just be the sweet spot for this activity. I've joined a writers' group & have begun to craft some of our travel journeys. In 3 days time, this will be my view so I certainly won't have an excuse for inspiration

Coulda Woulda Shoulda

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